Tuesday, June 18, 2019

Who will create the perfume you want to sell?


    Not everyone wants to sell perfume but I'm going to assume that you do. So I'm asking the question, "who will create the perfume you want to sell?" Once you've answered this question you can get started developing your perfume sales business.

    There are not a lot of options for creating your perfume. If you are confident and have some money and have a sense for what you want but know that you don't have the skill to create the fragrance you can hire someone to do it for you. The test here will be finding someone who can understand what you want scent-wise and who has the skill to give it to you. I wrote about this in Creating Your Own Perfume With A 1700 Percent Markup!

    If you don't have so much money and are willing to get your hands into it, you have two options. If you are not inclined to develop your own fragrance oil you can purchase an off-the-shelf oil from one of many sources and then build and bottle your fragrance with that. This is exactly what I went through for my first fragrance as detailed in Creating Your Own Perfume With A 1700 Percent Markup! and the venture was quite profitable.

    The final option, which is currently of greatest interest to me, is to develop your own scent -- produce it, bottle it, and sell it yourself. Clearly this isn't a path for everyone because it requires the ability to create a scent with sales potential and then go through the production and bottling steps as described in Creating your own perfume from dropper bottles: Methods, mechanics, and mathematics. This is a risky path and the possibility of failure is high but this is also where you can achieve the greatest sense of satisfaction when a fragrance you have invented -- from scratch -- wins praise and dollars from others. If this path appeals to you but you are absolutely clueless in perfumery, a good starting point is the PerfumersWorld Foundation Course which provides both technical knowledge and materials to work with. My own latest fragrance was developed using nothing more than five out of the twenty six aroma materials that come with the course. Then, if you take this path to pick up some skill, you can return to  Creating Your Own Perfume With A 1700 Percent Markup! and  Creating your own perfume from dropper bottles: Methods, mechanics, and mathematics for production assistance.

    The issue of "who will create the perfume you want to sell" is the one that must be resolved if you want to be in the business of selling perfume.